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@alexhormozi

Alex Hormozi

@alexhormozi

809 Tweets
180 Following
993,975 Followers

Founder https://t.co/gQN7Oehqnu, Co-Founder https://t.co/VLS8LzdCDa. Business Owners: Get your free scaling roadmap 👇

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Jan 01 Something society gets wrong that I believe with my entire being: a man must have a quest 5.9k 441 404 358.1k 90 .
Dec 16 No matter what career path you pick in life, it will be hard. So pick something that pays better. 17k 2.2k 506 304.7k 97 .
Dec 13 If you’re poor, try the “buy nothing” challenge: For 30 days, buy nothing except: 1) food 2) rent 3) gas/insurance Don’t bring your wallet with you when you leave home. Pack lunch See how much u save. Repeat until have as much as you want. *Pairs well with working 12Hrs/day* 6.3k 539 319 593.3k 281 .
Dec 12 "Passion" comes from the Latin “passio” which means "suffering" and "endurance." So people think that following your passion means doing something you love, when it really means finding something that you are willing to suffer for. 24.1k 6.2k 354 474.7k 233 .
Dec 12 I had a young man stop me in the street when I was walking who said he followed my advice made $80,000 in sales but stopped because it wasn’t his passion. He asked me “what should I do with my life?” I didn’t have time to answer him then so I’ll say this: Most people think following your passion means doing something you love, but that’s not true. It means loving the outcome enough that you were willing to endure suffering in order to achieve it. And it’s usually because people don’t understand what the word passion means. Passion comes from the Latin root of passio, which means suffering and endurance. Ex: the Passion of Christ (his crucifixion story). So of course the young man who stopped me didn’t love taking sales calls all day. Almost no one does. But no matter what your “passion “is you’re going to have to do way more stuff that you hate in order to pursue it. So thinking about the percentage of your day you dedicate to doing things you love is a very poor measure of whether or not you are pursuing your passion. And I think simply clarifying that for people who are on their search for what they want to do with their life might make all the difference between picking a goal worth suffering for vs jumping from fleeting interest to fleeting interest until the work becomes hard and never really making progress. If you aren’t willing to suffer for it, your love is weak. 4.4k 469 192 254.4k 1.4k .
Dec 07 I debated posting this because it can make you feel hopeless. But I think the truth is always best found out early. Many financial gurus talk about investing $100/mo etc to get to a point with $1,000,00 when you retire. The reality of the math is this - if inflation is 3% per year, that $1,000,000 isn’t worth $1,000,000 today. Because compounding inflation is just as powerful as compounding returns. Said differently $1,000,000 in 60 years is only worth $167,000 of today’s buying power with 3% inflation. And typically w late stage capitalism, rate of inflation increases (not decreases). So what does this mean in reality? You have to 6x your goal. Ex: if you wanted to retire with $1,000,000 and $40,000 per year passive, you actually want $6,000,000 and $240,000 per year passive. If you wanted $4,000,000 and $200,000 in passive income. You really need your goal to be $24,000,000 and $1,2000,000 in passive income. Now let’s say inflation is 2.3% rather than 3% (the historical average). Okay. You’ll have overshot your goal by 50% (money will only be 1/4 as valuable rather than 1/6th). Great. Retire early. But the alternative is certainly worse. Undershoot and be a burden to the people you care about hoping for social nets which may or may not exist then. Who knows. Regardless, I’ve never seen anyone talk about this - and maybe it’s because it makes people feel hopeless. But I figure math is math and you shouldn’t be afraid to do it for yourself. Always better to overshoot and get there early than never arrive. 5.7k 407 472 390.7k 1.6k .
Nov 27 Unplug. Relax. Savor. There will always be time to work. There’s not always time to be with family. 3.6k 235 353 934.7k 101 .
Nov 26 Pro tip: If you're afraid to take the risk, write down in excruciating detail what you're actually afraid of having happen. Step by step what happens next when you fail. You'll often find it's not so bad when you spell it out. Fear exists in the vague, not the specific. 19.5k 3k 321 681.9k 271 .
Nov 14 I saw this old white guy giving financial advice on Tik Tok getting ROASTED in the comments. "Boomer" "Fake guru" etc. The guy was Ray Dalio. That's when I realized there was no amount of success that can legitimize you to the ignorant. If you actually met "everyone", you'd realize some people aren't worth being loved by. It's a good thing to be hated by a bad person. 10.7k 835 332 614.7k 377 .
Nov 02 The biggest reason the rich get richer (besides compounding) is they avoid things that don't make enough money. The more money you have, the more selective you are about which things are worth doing because fewer things move the needle for you. If you make decisions like you have a lot of money, you make more faster. This rich selection bias is arguably one of the most important because it denotes where they allocate their attention - and as a result - get more for what they put in. Opportunity vehicle selection, rather than pure effort, is why they get such high returns. 4.8k 396 260 489.1k 583 .
Nov 01 Most people think the hard part is getting started. The hard part is continuing to do the work when the excitement wears off and the grind feels hopeless. 16.1k 2.9k 446 305.7k 155 .
Oct 29 You cannot beat someone who has already decided they will do whatever it takes for as long as it takes. And that person might as well be you. 9k 1.2k 311 263.1k 142 .
Oct 27 Either sell extremely expensive to a select few or sell something super cheap to everyone. The middle is where people die. 25.3k 3.2k 411 685.9k 122 .
Oct 26 Poor people stay poor because they want a fast way to get rich. 11.8k 1.2k 641 356.8k 63 .
Oct 24 The fastest way to stand out is to put in more effort than everyone else. Show up early. Use names. Do your research ahead of time. Smile when you greet people. Do more than your share. Follow up quickly. Work ethic is the universal currency of respect. And it costs you nothing but can give you everything. 8.3k 957 173 274.7k 309 .
Oct 23 More dreams die from a lack of courage than a lack of talent. More dreams die from a lack of focus than a lack of talent. More dreams die from a lack of toughness than a lack of talent. Our dreams die not because of our lack of potential, but our lack of action despite it. 3k 496 135 382k 274 .
Oct 22 It’s very hard to have a vision when you have bills to pay. 10.8k 1k 523 433.5k 59 .
Oct 18 Do so much work it would be unreasonable that you don’t succeed. 11.6k 1.6k 277 372.7k 64 .
Oct 16 The most dangerous person in the world is the one who continues to show up every day even when the rewards are not guaranteed. Your potential is determined by the amount of uncertainty you’re able to tolerate and how long you can tolerate it for. 12.2k 1.9k 295 289.4k 246 .
Oct 16 Your inability to work without reward for an extended period of time will hurt your potential far more than your lack of talent. Before you can become exceptional, you must first become consistent. 8.6k 1.1k 363 498.5k 198 .
Oct 15 For anyone who follows me who’s into fitness/equipment. Coop runs the best YT channel for gym equipment reviews. He’s new to X and you should check out his stuff. 0 affiliation. Just love his videos & have benefitted from them. 2.2k 48 75 393.4k 231 .
Oct 15 A sign of maturity: separating how you feel from how you act. 11.3k 1.8k 320 267.8k 61 .
Oct 02 You can beat 99% of people if you can master the shame of rejection, the boredom of repetition, and pain of feedback. 29.3k 4.1k 299 643.3k 117 .
Oct 01 The fastest way to become successful is to associate with people more successful than you. This results in some of the fastest learning and behavior change you can experience. The problem is...they wont want anything to do with you. So you have to find ONE thing you're more successful than them at, and give that thing freely. Not at cost. Not tit for tat. Freely. Without expectation. It's an unspoken code of people who are higher up - they're almost all givers. The easiest way to see someone who is "out of place" is to spot the taker. Spot the person always angling. Anyways once you do actually provide value (help them do something good they couldn't do before or help them avoid something bad they used to have to deal with, or get the same outcome they're used to faster or cheaper)...they'll let you hang around. Then you learn as much as you possibly can and try and be the best in that group at EVERYTHING. And when that happens they'll see you as a leader. You won't even have to say it. The power dynamics will just shift. 5.6k 612 212 260.9k 1k .
Sep 27 The best returns on $ I've gotten in order: 1) Fastest internet connection possible 2) Multiple computer screens 3) Multiple chargers around house 4) Ear plugs, black out curtains, cooling mattress 5) Room temp control 6) Best chair & working desk 7) Fastest computer for needs 8) Air filters 9) Pre-made meals 10) Laundry Service 11) House cleaning 12) Lawn care 13) Rideshare 14) Neighborhood off highway with good stuff & people in walking distance 15) Home gym setup 16) Flying Semi-private 12.5k 720 267 848.5k 494 .
Sep 27 Wealth is made by doing boring things for an extended period in more volume than any sane person would find reasonable. 9.9k 1.1k 288 269.1k 119 .
Sep 25 No matter what your goal is, you will suffer to achieve it. So pick a goal big enough it’s worth suffering for. 24.3k 4.3k 394 485.2k 111 .
Sep 22 This always gets me: What are you so afraid of losing when nothing in this world belongs to you? -Marcus Aurelius 21.9k 3k 356 456.4k 115 .
Sep 21 My mother died in an unexpected accident at her home on Friday night in Baltimore. I want to take a brief moment to honor her life. She was admitted into the first ever female class at John’s Hopkins (a huge accomplishment, because before that, it was men only). She ran a private eye surgery practice for years. She went to Africa multiple times to operate on entire villages to literally heal the blind. She helped anyone who didn’t have money - despite never having much of her own. She gave her life to Christ when she was 42, and never looked back. She lived in God’s grace. For the few who knew her, you know she was incredibly intelligent, kind, and unyielding in her faith and values. She also loved me fiercely despite her difficulty showing it. But she was always proud. Always available. Always genuine. And truly did not care what anyone thought besides Jesus. Also… She was a great stay at home movie date. We’d get double features on the weekends. And I’d get to pick one candy. She was a great cook and liberal with her use of butter. I only found out as an adult that the proper way to make Mac n cheese was not simply “melt a stick of butter then add noodles & powder.” This method also applied to eggs, steak, most other things worth eating. She could hold her liquor like a champ and was always down for a good time. On her good days - she was honestly wonderful to be around. That being said, she was also a terrible driver. She was disorganized, clumsy, could not remember where she put her keys, wallet, phone, shoes or whatever she was looking for - ever. And she’d argue about anything. And that was Florence. No matter what you thought of her, she was consistent. And she bent for no one. Florence was a ball of goodness that struggled to deal with the world around her. She suffered her own demons. And near the end was in great mental and physical pain. Now that she has passed, her pain has ended. And she can finally reunite with her Creator. I hope her worldview is right and she is welcomed home in His arms with a message we’d all want: “well done my good and faithful servant.” Maman, I will miss you. 211.5k 9.2k 14.5k 7.44M 2.2k .
Sep 20 If you’re under 30 and have no responsibilities, I recommend working as many hours per week as humanly possible. You’ll never be able to work this hard again. And the compounding effects of a few years can set up your life for decades. 16.4k 1.4k 337 565.1k 236 .
Sep 20 Next time prospects ghost you, instead of sending a generic message, try sending this. It has higher response rates than almost anything else. https://t.co/HndU3Gp58L 10k 314 297 664.1k 166 .
Sep 08 Sometimes you have to be the only one who believes in you. 12.7k 2k 427 277k 58 .
Aug 24 One of the most brutally effective ways I know of becoming successful is to actually try really really hard. 8.5k 763 326 274.4k 108 .
Aug 16 The world belongs to those who can keep fighting after realizing winning won’t be fast, easy, or guaranteed. 9.3k 1.3k 350 284.7k 108 .
Jul 28 People underestimate how much brute force you have to use to will your goals into existence. 11.4k 1.6k 325 349.5k 92 .
Jul 22 Caffeinate. Nicotine-ate. Take souls today. Exciting outcomes come from boring work. ✊🏽✊🏽✊🏽 https://t.co/b4EsABkxgN 6.2k 158 222 338.2k 115 .
Jul 17 My next book is here: $100M Money Models. I’m releasing it live at a virtual book launch event in 4 weeks on Sat Aug 16. You can register free now: link in bio or register(.)acq(.)com What you need to know: 1) A good money model gets you more customers, to spend more money, in less time, over and over again 2) Businesses that have good money models beat businesses that don't - in every industry 3) If you don’t have one, the business will fail on a long enough time horizon 4) If you do, it gives you the one thing that keeps a business going: cash flow. What you’ll get for registering→ Access to 4 amazing free bonuses should you upgrade to VIP for the event (by just pre-ordering a copy of the book). The 4th bonus is absurd. What you don’t know that’s going to happen at the live launch→A lot. And you will like it. Expect fireworks. 2.6k 146 266 497.8k 859 .
Jul 05 If you want to be successful, you only need to do one thing: be proud of your work… Genuinely. Alone. At night. On your own. When no one is watching. Know. In your bones. That you gave it your all. When you do that, nothing can stop you. 10.9k 1.4k 274 317.7k 240 .
Jul 02 *Huge Announcement* My next book is here: $100M Money Models. I’m releasing it live at a virtual book launch event in 6 weeks, on Sat Aug 16. You can register free now: link in bio or register(.)acq(.)com What you need to know: 1) A good money model gets you more customers, to spend more money, in less time, over and over again 2) Businesses that have good money models beat businesses that don't - in every industry 3) If you don’t have one, the business will fail on a long enough time horizon 4) If you do, it gives you the one thing that keeps a business going: cash flow What you’ll get for registering→Access to 4 amazing free bonuses should you upgrade to VIP for the event (by just pre-ordering a copy of the book). The 4th bonus is absurd. What you don’t know that’s going to happen at the live launch→A lot. And you will like it. Expect fireworks. 2.2k 142 228 310.4k 862 .
Jun 27 The best way to make money is solve problems for people who have money. 12.7k 1.5k 322 370.2k 71 .
Jun 20 The most important skill you can develop is the ability to keep doing what needs to be done without anyone telling you “good job.” 10k 1.4k 278 275.5k 130 .
Jun 19 The highest ROI money you’ll spend: 1) Cooling bed + Black out curtains 2) House cleaner 3) Laundry service 4) Meal prep 5) Landscaper 6) Driver/Uber 7) Semi-private flying 1-5 buys the avg American ~100 hours per month back and cost ~$1500/mo, no matter how much u make per hr. 8.2k 412 201 497k 280 .
Jun 16 Poor people think theres only 1 kind of luck. Rich people know there are 4: 1. Hustle luck - you take more shots 2. Skill luck - you see things others don't 3. Reputation luck - people bring it to you 4. Blind luck - it finds you You are cause for 3 of 4. Work like it. 9.8k 1.3k 215 324.8k 271 .
Jun 16 You get lucky by staying in the game long enough for luck to find you. 13.6k 1.8k 354 447.7k 70 .
Jun 12 If you roll a die 1000x, you’re likely to get lucky And when you get lucky, people will call you out The difference is, you can force luck to happen by doing so much it would be unreasonable not to get lucky And this is what normies don’t understand, and why you’ll beat them. 6.2k 736 308 254k 279 .
Jun 01 If you’re under 30, the single greatest advantage you have is that you can work longer hours than everyone else. Use it. 8.5k 528 237 270.7k 122 .
May 26 The sooner you accept that it’s going to take longer than you want, the sooner it happens faster than you expect. 17k 2.2k 333 405.6k 113 .
May 26 Your 9-5 isn’t killing your dreams. Wasting your 5-9 is. https://t.co/atSwVuuaCM 5.9k 547 257 330.6k 80 .
May 26 Fastest way to weed someone out: They talk shit about their spouse. 7.7k 477 276 364.9k 68 .
May 24 If you have someone who loves you, a goal to work towards, and your health, you’ve already won. 10.4k 1.1k 270 401k 95 .
May 11 The single greatest skill you can develop is the ability to stay in a great mood in the absence of things to be in a great mood about. 103.1k 16.9k 604 3.04M 134 .
May 09 The best way to identify a great friend is how they react when you win. 15k 2.1k 327 459.7k 71 .
May 05 If you talk about “work life balance” as a 22 year old man, you’re hanging out with the wrong people. 8.3k 667 389 365.3k 101 .